Capital Daily’s newsletter is the biggest and most engaged newsletter in Greater Victoria. We help locals stay connected to what’s happening in the community, and go deeper into why it’s happening.

📈 Reach: 50,000+ opted-in subscribers to our daily newsletter (20% of local adults)

⚡️ Avg click rate: 15% overall

 Ad clicks: 300-600 clicks on average, per ad

✉️ Avg open rate: 45%

📣 Impressions: One issue generates 22,000+ impressions for each ad on average

📍 Location: Almost all our readers live, work, and/or play in Greater Victoria

😇 Members: Over 1,000 readers support us financially

👥 Key Audience Stats:

  • Our readers are primarily 30-60 years old

  • 13% are decision makers in the companies they work at

  • Over 70% own their home

  • 55% live in a house

  • 44% have a household income over $75K

  • 90% vote in elections

We currently offer 3 types of ads:

Newsletter Title Partner

Top logo placement, be the first thing readers see when they open the newsletter.

125-word story within top half, with an image.

1 spot available per issue.

Example:

Newsletter Spotlight Partner

50-word story within bottom half, with an image.

1 spot available per issue.

Example:

Newsletter Classified Bulletin

30-word text ad.

5 spots available per issue.

Example:

Our network beyond Capital Daily

Capital Daily is part of the Overstory Media Group community, which includes other publications across Greater Victoria (and also around Canada), including:

Our partnerships team can customize any campaign to get you seen in Greater Vic and beyond! Get in touch with us today 🙂